BUSINESS PROFILE – Hearing Care Centre
Hearing Care Centre
We’ve all felt the impact of social isolation over the past year, but what’s it like to live with something that, if ignored, can make all social situations feel isolating? Hearing loss affects one in six people across the UK and it’s a growing situation
The ability to hear is such an intricate part of our existence and fundamental for our overall well-being, yet most people with good hearing don’t even think twice about what it means to be able to hear well. Whether it’s chatting with loved ones, listening to the sounds of nature, enjoying music or hearing warning signals – if we can hear well, we can take it for granted.
With the end of lockdown in sight we’re all look forward to getting back to socialising with friends, visiting family, eating out at restaurants, enjoying live entertainment – but these are all situations where someone with hearing loss could find it difficult. But hearing loss doesn’t have to be a defining part of life, and the experts at The Hearing Care Centre have more than 20 years of experience in helping to overcome these problems.
“We want people to be ready and enjoy life to the fullest once we are able to again” says Clinical Lead Audiologist, Simon Myhill RHAD FdSc FSHAA. He continues, “Lockdown has been hard on us all but if you have hearing loss it’s easy to become even more isolated.” Some stumbling blocks are obvious, like the physical impediment a mask causes those who rely on lip-reading, however struggling to hear conversations using technology like Zoom calls is also a significant factor. Simon added, “it is hard enough with good hearing, imagine what it’s like if you’re struggling with hearing loss,” and he’s right – the thought isn’t at all appealing.
At The Hearing Care Centre they’re determined not to allow hearing loss to prolong people’s lockdown isolation and their belief that no one should have to live with untreated hearing loss is fundamental
to their approach. It’s a fact that one in six of us has hearing loss but the World Health Organisation has recently reported that this ratio will increase to one in four by 2050.
The work of The Hearing Care Centre is so important that it’s classed as an essential service and so they have remained open throughout the pandemic. With many people continuing to need the help and support their clinics can provide, they’ve implemented a very strict infection control policy which includes thoroughly cleaning down after every appointment, all of the clinicians wearing professional personal protective equipment and staggered appointment times to ensure there is minimal cross over of patients at their centres.
Reconnecting with the soundscape around you starts with a hearing assessment. It helps to determine the state of your hearing health and if any hearing solutions are needed. This visit with an audiologist costs just £30 and takes around an hour. You don’t have to visit the main centre in Ipswich, there are 27 Hearing Care Centre clinics spread across Suffolk and Norfolk, so finding one near you shouldn’t be too difficult.
As well as helping people improve their hearing, another service offered by the company is earwax removal. Using state of the art equipment the procedure is carried out by fully qualified Ear Care Practitioners, using irrigation and microsuction methods.
It’s not uncommon to be wary of seeking help for fear of the need for unsightly or uncomfortable hearing aids but this is truly a myth. Twenty first century hearing aids are tiny, near invisible marvels that can do some incredible things like connecting wirelessly to all your devices (your mobile phone, tablet etc) which means streaming music or sending phone calls straight into your ears. They can be adjusted using an app on your phone and many hearing aids have directional microphones that can pin point the sound you want to hear and reduce the background noise that you don’t. If you’re not hearing as well as you used to, you’re going to be amazed by the positive impact the right solution will have on your quality of life.